The Importance of Continuity of Operations + IT Disaster Recovery Plans

Business operations can be disrupted in many ways, for instance in an event of a disaster. A disaster could be natural, environmental or man-made. Man-made disasters could be intentional (e.g. acts of a terrorist or a criminal) or unintentional (that is, accidental, such as train derailment or a vehicular collision). Other causes of disruption may…

Community

I’ll be the first to admit that when we launched our community events sponsorship program our interest was primarily transactional in nature: we were looking to extend our limited marketing budget and gain local exposure at some high visibility events. We entered into agreements, negotiated brand placement, sponsorship levels, and advertising guidelines. We often received…